BROMSGROVE dog owners are being urged to not walk their pets in the heat after a dog sadly died from heat exhaustion on Sunday (July 18).

The pooch died after being walked at Tardebigge Reservoir, a popular destination in the district, after temperatures soared past 30 degrees on the weekend.

Tardebigge Anglers, who regularly use the the reservoir have cast their outrage on social media, sending out a warning to avoid dog walking in the severe heat.

Michelle Tuffley posted on Facebook: "I help run the fishing at Tardebigge Reservoir. Please, I beg you all. Do not take your dogs for a walk up to Tardebigge Reservoir.

"A dog died due to heat exhaustion this weekend. Our members did their best to help but it was too late. The dog had been walked up from Aston Fields and collapsed at the reservoir."

"We had dozens of dogs walked up to the reservoir, many of which were encouraged to go in the water to cool down, something that can actually be deadly.

"The water is so cold that it can actually cause heart attacks. At the minimum only let your dog paddle, do not let them submerge themselves fully.

"Our members are absolutely devastated after witnessing this awful event. Please pass it on... don't walk your dog at the reservoir this week in this heat."

Tardebigge Anglers facebook group furthered Michelle's anger and said: "We are absolutely disgusted by the dog walkers risking their dogs lives. Sunday a dog actually DIED due to heat exhaustion after being dragged up to the reservoir for a walk Saturday afternoon in 30°C heat.

"It is too hot for your dog to be walking in this level of heat. Also encouraging your overheated dogs to go into the reservoir is absolutely deadly. Shame on you all."

Emergency animal care provider Vets Now has also warned rising temperatures could increase the risk of heat stroke in dogs.

The vet service sees a spike in callouts as the weather warms up and has warned that temperatures above 20C put dogs at risk, and that survival rates for dogs with heat stroke is just 50 per cent.

Dave Leicester, head of telehealth at Vets Now, said: “All dogs can overheat if left without water or in hot conditions for too long. So on hotter summer days it’s best to walk your dog in the morning or evening when it’s cooler.”

West Mercia Police have also sent out a warning, advising people to call 999 if they spot a dog in a hot car.

A spokesperson for West Mercia Police said: "With temperatures set to reach 30°+ this week please be sensible when it comes to exercising your dogs. Missing a walk, or taking a later one, has never killed a dog but extreme heat can. If you spot a dog in distress inside a hot car dial 999.

The extreme hot weather is set to continue with a rare amber warning in place for Worcestershire until Thursday.