A FAMILY firm from Worcestershire is celebrating after it was again shortlisted for a regional business award.

AA Salt, which helps hundreds of businesses keep their premises safe by gritting and snow ploughing in the winter, has been shortlisted by the Federation of Small Businesses for its West Midlands Family Business of the Year award.

Formed in 2002, the company is run by 24 year-old Ben Tanner alongside his mum Nikki Rogers and her husband Mark.

Over the past 18 years the company has grown, with more than 400 customers and 27 full-time and seasonal employees.

The news comes just six months after the Himbleton-based firm was voted the area's best family business by the Herefordshire and Worcestershire Chamber of Commerce.

Mr Tanner said: "To be shortlisted for this award just under a year since winning our first ever recognition is fantastic news.

"The effort and commitment it needs to run a family business is huge and every day we try to give our customers the best service possible, while also being aware of the environment and how we can make the business as sustainable as possible.

"That focus has paid off and helped us grow our number of customers across the public and private sectors.

"Just to be shortlisted for such a prestigious award is another proud moment for us and we would love to go all the way to the national finals in London later this year.

"It is recognition that everyone at AA Salt is pulling in the right direction."

The company’s customers include medical surgeries, hospitals, universities, retail parks, schools, office complexes, supermarkets and sporting arenas.

They have become known in recent years for their environmental awareness and sustainability approach, which includes using only non-toxic white marine salt and ensuring their supply chain is as efficient and as environmentally-friendly as possible.

The awards dinner will take place in March near Solihull. Winners from the 12 categories will go on to represent the region in the national finals in London later this year.